Publish updates
Share official neighborhood updates, clearly sent by your local authority.
- Schedule posts and collaborate on drafts.
- Add images, attachments and rich formatting.
- Reach residents through email and app notifications.
Solutions · Local communication
Every message.
Relevant and local.
Hoplr combines a local neighborhood app with communication tools for local authorities. Publish updates, polls and activities, select neighborhoods or audiences, and manage city channels, email lists and newsletters from one dashboard. Official communication becomes part of everyday neighborhood life.
- Targeted by neighborhood and audience
- One dashboard for your departments
- Neighborhood life between your updates
City channel · TransportRoadworks in Schoolstraat start on Monday.
Sent to 3 neighborhoods · scheduled for 6 pm
Email list · Young familiesThe playgrounds are ready for summer.
Targeted reach beyond the neighborhood network
Residents’ letterHere’s how we’re making the neighborhood greener.
Newsletter · 4-minute read
1
dashboard
Go beyond sending.
Make your message count.
Neighborhood-focusedMultichannelMeasurablePrivacy-friendly
Sound familiar?
Plenty of messages. But do they reach the right residents?
Your message gets lost.
A social media post does not automatically reach the residents it matters to.
The same update, several channels.
Keeping copy, contact lists and responses up to date takes your team time, again and again.
Building an audience for every project.
You have to find participants again, even if you reached them through an earlier initiative.
For everyday neighborhood communication
Inform. Listen.
Get the neighborhood involved.
From roadworks updates to calls for volunteers. Choose the format that suits what you want to tell or ask your residents.
Neighborhood selection & segmentation
Make your message relevant to the people it concerns.
- Select one, several or all neighborhoods.
- Target a street or a specific area.
- Refine your reach with target groups and user segments.
Quick polls
Ask a quick question and find out what matters locally.
- Make it easy for residents to share their preferences.
- View results in real time.
- Use the insight as a starting point for further participation.
Jobs & volunteering
Bring local jobs and volunteering opportunities to the attention of engaged residents.
- Publish calls in relevant neighborhoods.
- Make opportunities to get involved close to home visible.
- Connect local needs with people nearby.
Thematic groups
Give conversations about policy, projects and neighborhood initiatives a lasting home.
- Collect ideas and responses by topic.
- Stay in touch throughout longer projects.
- Work with private project groups too.
Publish activities
Invite residents to discover what’s happening nearby.
- Share events through the neighborhood calendar.
- Choose one neighborhood or a wider audience.
- Manage recurring activities and bulk uploads too.
From message to neighborhood
One dashboard.
A clear communication workflow.
Choose a message, event, poll, survey, project or newsletter. Select your audience, publish the example and explore its results.
- 1
Create
Write an update, poll, activity, newsletter or residents’ letter. Collaborate on drafts and plan ahead.
- 2
Target
Choose neighborhoods, streets, user segments or your own email list. Publish through the right city channel.
- 3
Reach
Deliver through the neighborhood feed, app notifications and email, independently of advertising or commercial algorithms.
- 4
Learn
Track reach and responses in automatic reports and use neighborhood insights to keep improving.
New: more possibilities for your communication team
One story.
The right reach for every audience.
Build on your familiar communication tools. Give departments their own city channel, reach additional audiences and make room for longer stories.
New · City channels
Give every department its own voice.
Create subchannels for departments or organizations within your local authority. Publish clearly on behalf of transport, social services, culture or a local partner, with central management from one dashboard.
- Your own sender name and visual identity
- Roles and collaboration for each channel
- Oversight and control for the communication team
New · Target groups
Reach exactly the people you mean.
Combine neighborhoods and streets with specific target groups. Use Hoplr user segments or your own email lists to reach people beyond the neighborhood network too.
- Select by neighborhood, street or user segment
- Your own email lists for specific audiences
- Less noise, more relevant engagement
New · Residents’ newsletters
From a quick update to the full story.
Publish longer articles for residents’ letters, newsletters and project updates. Add structure, images and attachments while keeping official communication recognizable.
- Rich formatting for longer publications
- Suitable for residents’ letters and newsletters
- Everything easy to find in the neighborhood space
More than a standalone communication channel
The tools.
The people and the approach.
Look beyond how you publish a message. Consider how you reach residents, help colleagues work together and keep your neighborhood network active. Hoplr brings these building blocks together.
Launch your neighborhoods together.
- A kick-off meeting and a shared plan
- Support with marketing and the launch campaign
- Help distributing invitation letters
- Training for the Service Dashboard
- Launch of the digital neighborhood network
One dashboard.
Room for your whole team.
- Unlimited dashboard users
- City channels for departments and local organizations
- Collaborate on drafts and schedule updates
- Communicate with neighborhoods and specific audiences
- Automatic statistics and reports
Ongoing support.
- A dedicated contact and feedback sessions
- Neighborhood network moderation
- Support with dashboard tools
- A help center for residents
- A knowledge center and an annual strategy session
A neighborhood network to build on
Residents come for their neighborhood. You reach them there.
A neighbor asks for help. An association organizes an activity. Someone passes on a child's bike. Hoplr gives residents reasons to keep following their neighborhood, even when your local authority has nothing new to share.
In that same space, you share a local update, invite residents to a neighborhood event or ask for their views on a project. You build an audience you can reach again with your next message.
Learn more about the neighborhood networkIn your neighborhoodIllustrative example
Does anyone have a ladder I could borrow?
I'd like to trim my hedge this weekend. Does anyone have a ladder I could borrow for a while?
Neighbors helping each otherBreakfast together on the neighborhood square.
Join us and get to know your neighbors. Everyone is welcome.
Local connectionsWork on School Street starts Monday.
Here's what changes for the neighborhood. See the schedule and temporary diversion.
Targeted at the affected neighborhoodsFrom informing to involving
Your message can be the start of participation.
Announce a project in the affected neighborhoods and invite residents to a survey or an activity. Connect your communications with projects on your participation platform.
Then share the outcome: which ideas will the local authority take forward, what has been decided and what happens next? Use the same neighborhood network for both the invitation and the follow-up.
Explore the participation platformThe benefits
What does it deliver?
More targeted communication, less repetitive work and an audience you can keep reaching.
Less duplicated work for your team.
Create, target, publish and follow up on your communications from one dashboard. Spend less time switching between separate channels and lists.
Make your communication budget go further.
Select the neighborhoods or audiences your message matters to. Where digital communication can replace a postal mailing, you can reduce printing and distribution costs.
An audience for your next message.
Residents keep using Hoplr for neighborhood contact too. Use the same network to announce your next project and share the results.
How Mechelen builds lasting reach in its neighborhoods.
Read the case studyVismarkt, Mechelen · © Tourism Mechelen / Aikon Producties · Source: City of MechelenPractical answers
Frequently asked questions
We already use WhatsApp. What does Hoplr add?
A WhatsApp channel can work well for short updates from your local authority. Hoplr combines communication with a neighborhood network where residents connect and help each other. Your team manages neighborhoods, audiences and departmental channels from one dashboard, connecting messages with activities, surveys and participation projects.
The added value for your local authority depends on what you want to achieve beyond sharing updates.
How does Hoplr differ from a local authority’s social media page?
Hoplr starts with verified neighborhood networks. Residents find neighborly help, activities and local information alongside updates from their local authority. Your team gets targeted communication tools in an environment without commercial advertising.
Can we reach specific neighborhoods or audiences?
Yes. You can target selected neighborhoods or segments of Hoplr users. Your own email lists also let you reach specific contacts. The available options depend on your plan.
How do city channels work for different departments?
City channels let you create subchannels for departments or organizations within your municipality. Each gets a recognizable sender identity while your team manages communication from one central dashboard. City channels are included in Premium.
Can we publish resident letters and newsletters too?
Yes. Premium lets you create longer articles for digital resident letters and newsletters and use your own email lists or audiences. These editorial messages complement short updates, polls and activities in the neighborhood network.
Make local communication personal again
What would your local authority
like to get across?
Tell us about your audiences, channels and communication workflows. We’ll show you how Hoplr brings them together.
Book a no-obligation demo